No Surprises
We at Doubletake pride ourselves on sound communication, thoroughness, and a focus on solutions.
- We proof all orders prior to production so you’ll know in advance what your promotional items will look like.
- We clearly communicate about deadlines so that you’ll know when to expect your products and won’t fret tight deadlines.
- In rare cases, if an issue arises, we don’t come to you with the problem. We come to you with the solution.
Client Case Studies
The Context:
Client Description:
College, Marketing Department
Marketing Mission:
Promote MBA program via a sponsorship opportunity at a local minor league baseball game (baseball team also a Doubletake client)
Target Market:
25-35-year-olds residing in the area nearby the ballpark, potentially looking for career change/continuing education
The Idea
Doubletake’s Concept:
We recommended the college choose “80s Night” from the team’s promotional schedule, to appeal to their target market, who would be nostalgic about the 1980’s.
Product Idea:
Rubik’s Cubes with Custom Graphics on All 6 Sides
Reasons:
- Educational
- Unique
- Full-color graphic capability to print beautiful photos of campus & ballpark
- Fun & engaging
- Popular toy in 1980s
Making Them Look Twice
Results:
- First 2,000 fans in attendance received Rubik’s Cube
- College had a table with representatives inside front entrance to ballpark, engaging with fans and giving out information
- Fans were drawn to college’s table due to the engaging product given out
- Excellent feedback from baseball team – one of most unique products given out by a sponsor
The Context
Client Description:
Wealth Management Firm based in New York City, HR Department
Mission:
- Establish camaraderie among new hires in NYC office and members of new office opening in San Francisco
- Advance ongoing employee health & wellness initiative
- Improve employee morale amidst rapid company expansion
The Idea
Doubletake’s Product Recommendation:
Digital Pedometers branded with company logo
Program Concept:
- Company was split into two teams, each incorporating members from both the NYC and SF offices
- Large map of USA was hung on wall in conference room in both offices
- Every day, each employee reported how many steps they took the day before, and each team’s steps were tallied
- After calculating how many steps it would take to run from New York City to San Francisco, the teams “raced” across the country day by day
- Winning team received an extra vacation day (Losing team received a branded gift basket w/ healthy snacks)
Making Them Look Twice
Results:
- Competition bred camaraderie among teammates and opponents alike
- Employees challenged one another each day to take more and more steps
- Program was wildly successful and enjoyable
The Context
Client Description:
Celebrity Gossip Magazine, Integrated Marketing Team
Marketing Mission:
- Promote engagement between celebrities and a brand partner (cosmetic/makeup retailer) at a celebrity VIP event
- Integrate promotional product with social media engagement
The Idea
Doubletake’s Custom Product Idea:
Paper “Lips” printed in exact shades of new lipstick being offered by makeup retailer, attached to sticks used as handles
Program Concept:
- Paper tag also attached to sticks, printed with instructions for celebrities to snap selfies holding the lips to their face
- Created unique hashtag for selfies posted on Instagram
- Photo with most “likes” won a swag bag provided by magazine
Making Them Look Twice
Results:
- Fun, engaging experience for celebrities in attendance, that wasn’t a typical boring product placement by a brand sponsor
- Additional exposure for cosmetic retailer via social media engagement
- Positive experience for event attendees and brand partners made host magazine look spectacular
The Context
Client Description:
Accounting Firm, Marketing Department
Marketing Mission:
Send client holiday gift to build on earlier symposium event in Northern California, which included winery tour
The Idea
Product Experience:
- Custom etched bottles of wine commemorating date of event
- Wine glass sets engraved with personalized initials of clients
- Branded “Corksicles”
Making Them Look Twice
Results:
- Packages mailed to clients as holiday gifts
- Showed immense appreciation to clients for their business & loyalty
- Reinforced year-long marketing theme based around wine
- Personalized gifts made a more meaningful impact
The Context
Client Description:
Law Firm, head of entertainment law practice
Marketing Mission:
Promote practice at a vendor showcase event for companies in the film industry
The Idea
Doubletake’s Product Recommendation:
Virtual Reality Viewer Glasses
Product Experience:
- Smart phone inserted into viewer with virtual reality YouTube channel playing, for attendees to test out as they stopped by law firm’s booth
- Attendees received a pair of VR viewer glasses of their own, only after a meaningful conversation or after signing up for an upcoming seminar to be given by the law firm
Making Them Look Twice
Results:
- Outstanding turnout at upcoming seminar
- Law firm exceeded goal of new leads generated
- Phenomenal image at event – created lots of buzz, as attendees flocked to their booth to meet “the guys with the virtual reality experience”
We at Dragonfly Studio use Doubletake Promotional Marketing exclusively for our marketing and promotional product needs. The owner, Matt Deutschman, is there every step of the way, assisting with selection of the appropriate product, helping with design and layout, and checking proofs and production to ensure a quality product delivered on time. We highly recommend Doubletake!